According to a recent report from StatCounter, a Dublin, Irland based company, Baidu is still the search engine giant in China. Overall, it has an 85.48% market share regardless of the devices used for web search. Bing took second place
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Weibo and Linkedin Who Got Punished by China’s Government for Violation of National Policies – what we have learned from this?
Only a couple of weeks ago, the China government officials interviewed the editor-in-chief of Sina Weibo. The circumstances are severe in response to the recent occurrence of information prohibited by laws and regulations from publishing or transmitting on Sina Weibo
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Why your ads are rejected by Weibo?
The following are the most common reasons why Weibo rejects an advertisement. These are Weibo’s comments after rejecting one of our advertisements. You may be surprised how easily your ad can be blocked just because Weibo has to follow the
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International Marketing Cultural Mistakes
Price of Cultural Misunderstanding Many well-known companies make international marketing cultural mistakes. Funny as some of these gaffs are to us, incompetence exacts a heavy toll. Ineptitude costs jobs. The companies themselves have lost hundreds of millions of dollars and
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Small World, Big Differences – Take Cultural Differences into Your Marketing Plans
With the increasing application of technologies, we often interact with people from all over the world. It is beneficial to familiarize yourself with their customs in order to carry out pleasant conversations or execute your marketing plan successfully. Some country’s
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How are Your Services or Products Compared with Others’? – Your SWOT Analysis
” One who knows his own strength and that of the enemy is invincible in battle.” This Chinese concept from “The Art of War” complies with the essence of SWOT analysis. What is a SWOT Analysis? “SWOT Analysis is a structured planning method
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