by Subscriber | Feb 26, 2022 | Branding in China, Sina Advertising, Weibo Advertising
The Weibo account for BeiMeiDiChan has grown to more than 1.23 million subscribers since eMediaLinks acquired the account more than three years ago. The number of its daily visitors has repeatedly hit new highs every week. What a gratifying report card! We are...
by Subscriber | Nov 29, 2021 | Branding in China, Marketing analysis
” One who knows his own strength and that of the enemy is invincible in battle.” This Chinese concept from “The Art of War” complies with the essence of SWOT analysis. What is a SWOT Analysis? “SWOT Analysis is a structured planning method used to...